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    Life Hacks for using a CRM

    • We live in a fast-paced world, and improving efficiency is becoming more important every day.

      One of the ways you can shorten tasks at work and clear up time for other activities, jobs and engagements is by using a customer relationship management technology, more commonly known as a CRM. Salesforce CRM is an especially effective and efficient program that strives to make your day-to-day tasks easier and simpler. Here are some life hacks that using a CRM can allow you to do!

      Strengthen and Improve Data Security

      An important part of any business is data security. By properly securing your data, you protect not only your own business and information but also your customers’. Security failures can severely damage or destroy a business, so it should not be taken lightly.

      A CRM can help solve these concerns by serving as a platform that successfully meets regulations and reacts to any threats. CRMs are an excellent way for organisations to feel comfortable in their data security, and customers will definitely appreciate the assured protection as well.

      Improve Your Engagement Speed

      Engagement speed is a big part in making sure that your business runs smoothly and effectively. By switching to a CRM, you could save over two hours on each proposal, quote and contract which will allow you to deliver twice as many to customers each month. This gives you the room to take on more clients and to retain the ones that you already have since they know they can count on you for reliable efficiency.

      By using Salesforce CRM, you can speed up all of your timeframes and redirect your time and energy to where it matters: customer relations.

    • Strengthen Your Business Relationships

      Customer relationships are perhaps the most important part of any business. These connections are what keeps your business afloat, and it is critical to keep them as strong as you are able.

      Additionally, data serves a critical role in these important relationships. When customers call you for information or support with an issue, they don’t want to have to tediously repeat their information and issues, be reconnected to numerous people and getting irrelevant information on things they don’t need. This kind of experience can cause the customer to hang up and possibly even take their business elsewhere.

      With proper CRM, these experiences can be avoided. Customers would get the communication and care that they want and need, and client retention rates would be much higher.

      Personalise Your Presentation

      A good way to make yourself and your business memorable is through sincere and creative personalisation. One way to ensure this is by making sure you have CRM functionality that matches your brand’s identity.

      Though it may seem to be a lesser concern to content and service, the presentation is critical in how your venture is perceived, both by new clients and existing ones. You want a simple, easy and elegant experience for your customer, and you want it to match your brand’s identity so that they can easily associate it with you and remember the quality you offer them.

    • Allow for Automatic Annual Renewals

      Customers are looking for time-savers just like you, so naturally, they love ease and simplicity. Rather than having your sales representatives spend hours on creating individual annual subscription renewals, automate the process and use that time and energy elsewhere.

      This surplus in freed up time can allow your representatives to find new clients and will also increase your customer retention rate since it is so simple to have them on renewal programs. Combining your CRM with automation will allow you to foster and grow your relationships with customers as you consistently can manage as many interactions as possible. This will become increasingly important as your company grows. Both your employees and your clients will appreciate the efficiency in your business, and it will show in your revenues.

      These are just a few of the many ways that CRM could improve your life. Stop spending time on things that could be made easier with CRM and instead redirect that energy towards growing your business and maintaining customer relationships. Salesforce programs always strive for excellence, and their CRM services are no different. Make your life easier and more efficient today by making a Salesforce CRM part of your business.